Only an elite few women make it to the ranks of the supermodel. These women are mostly known by their first names, and can command many millions for an advertising campaign or for promoting a new perfume or fashion brand. Faces come and go out of fashion like the clothing brands they promote, but who is on the top of the catwalk league?
At the very top of the model pecking order is Brazilian model Gisele Bundchen, who earns an estimated $45 million per year. Her success is due not only to her catwalk and catalogue modelling assignments but also due to her endorsements of products as diverse as shampoos and flip flops. She is married to a well-known American football player and has a son, Benjamin. Although at 32 Gisele is coming to the end of her modelling career, her high profile and budding acting career should keep her in the public eye for some time to come.
One of the most enduring supermodels is Kate Moss, the girl from Croydon who was famously discovered standing in a queue at an airport. Kate was at the peak of her fame through the 1990s when her elfin, almost emaciated look was highly fashionable. She still works as the face of Rimmel cosmetics and has designed her own line of hourglass dresses and other items for Top Shop, and her total earnings are estimated to be around $10 million per year.
Natalia is not a household name in the way that Kate or Gisele are, but she shot to fame at the age of just 15 when she enrolled in a modelling academy and was immediately snapped up by top agencies. She is one of the hardest working catwalk and fashion magazine models, and has worked with top designers such as Stella McCartney, Chanel, Calvin Klein and Versace. Her “look” is sporty and athletic rather than overtly skinny, and she looks equally good in clingy hourglass dresses as in jeans, and it is this versatility which leads to her earning upwards of $8.5 million annually.
Another Brazilian, Adriana Lima’s career began when she won a modelling competition sponsored by a large US modelling agency. She is best known as being the face of lingerie brand Victoria’s Secret, which is huge in America but has yet to make a large scale impact on the UK market. Adriana also promotes Maybelline cosmetics and has two children with her basketball playing husband.
Another Victoria’s Secret model is Doutzen Kroes, who was born and raised in the Netherlands. She also promotes L’Oreal products and fronts high profile advertising campaigns for brands such as Valentino and Gucci. Since having her first child she has taken a step back from the catwalk work and has recently done campaigns for jewellery brand Tiffany. Since moving to New York to further her modelling career she has also been taking acting lessons and hopes to start taking on movie roles as her modelling career declines.
If you’re looking for great catwalk-inspired clothing then look no further than online retailers like Peppermint UK. From a dress for hourglass figure, to fashion-forward footwear, you can find all of the latest trends being stomped on the catwalk by highest paid supermodels such as those mentioned above.