September 9, 2012
Vintage sunglasses, or in other words vintage looking sunglasses are at the peak of their popularity. Brand name fashion eyewear has a relatively short history – about 100 years. First movers were Dior, Ray Ban, Carrera, Persol. Brands that joined later, with most recent being Tiffany (just 5 years ago) had to keep up with the well established players and innovate. But vintage sunglasses do have their features. Here are few short tips:
- Tortoise shell color
Tortoise shell historically was invented to accommodate market need to replace horn. Natural horn was used for eyeglasses for over 200 years and as they became globally worn, it was simply inhumane and even unpractical to use animal horn. So the invention of tortoise shell some 8o years ago had a bit impact on sunglasses trends. Lots of old advertisements have sunglasses in tortoise color. Today it just makes them look vintage
- Extreme shapes
In 40-60 there was not that much choice in sunglasses like we have today. Optical store literally had a few dozens styles. Today it’s about a thousand in a store of average size. So, certain shapes particularly stood out: round, cat eye, aviators. Today we associate them with vintage.
- Vintage brand names
50 years ago an eyewear brand name would become popular due to one sunglasses model. Ray Ban sold over 10 million of Wayfarers until today. Persol is still making it’s original Persol PO0649. Carrera has never gave up their sport racing style. Dior is still big on cat eye.
To make it easier for you we created a new category in EyeInform store for Vitange Sunglasses. Have a look at our selection. We hope big brands will be keep making cool vintage sunglasses in 2013.
March 15, 2012
Ever since beginning of the year it was clear that 2012 biggest eyewear trend will be perfectly round sunglasses. Premium designers such as Tom Ford, Gucci, Dior, Boss and others have really brought the round shape to the new level this year and mid market designers have just overloaded their collections with it. What is most interesting is that people seem to finally gotten it. Tom Ford sunglasses collection have always had several perfectly round shapes, but only few public people were publicly wearing it. This year, question is who is not wearing it.
We noticed the trend in 2012 Oscars glasses that seem to have been the only thing men had on. But now sunglasses have caught up in a swirl. Check these models from various 2012 collection and compare them to pictures of people on the street. Glasses may seem boring at first, but trendy people are to take the credit for making them look cool.
Round Sunglasses of 2012
Trendy People in Round Sunglasses of 2012
February 28, 2012
Further to our article about spotted eyewear trends at 2012 Oscars we would like to offer a few suggestions in case you want to get same look. In the end of the day rich and famous got some serious image makers work with them to create undeniably cool and modern look. Trends are narrowed down to men glasses since no woman was wearing glasses to Oscars. If she would, she would be most discussed in photo-blogs and press. May be one day we will see Angelina Jolie or Salma Hayek wearing cool glasses with their dresses. For now, men lead the group.
So, in our last post we discovered that there were two 2012 glasses trends: Round Retro and Plastic Geek. These trends have been slowly picking up in the past 5 years, but looks like this year they dominate the market by large.
If you want some round retro, check these out:
If you are after plastic geek, go for one of these:
November 2, 2011
Here are ten reasons why fall is an amazing season for sunglasses:
- Sun is not as bright in the fall as it is in the summer. Lenses of lower intensity will be more comfortable. You can finally try gradient fills and softer lens colors.
- Fall/Winter 2011 sunglasses collections for most brand names are released. They are paired with Spring/Summer 2012 clothing collections that were released as well.
- Fall sunglasses are perceived more as a fashion accessory as oppose to must have functionals due to less intensive sun in the fall. You can experiment more with shapes and designs of glasses to dress up your overall fall look.
- Fall is back to work, back to school, back to intensive driving and travelling for many people. A new pair of glasses or prescription sunglasses is absolutely must-have for many
- Have you lost your fav pair of sunglasses somewhere on the beach this year? No worries, fall is a great time to get a new pair.
- Many movies have been released over the summer. Sunglasses that were pre-released through films are finally out, just like Cameron Diaz Prada PS 01LS from “Bad Teacher”.
- Summer is over, Winter is approaching – a vacation season for many. New swims, new beaches, new sunglasses
- Fall’s winds may be heavy, but a good pair of sunglasses will protect your skin, eyes and makeup even in the most severe twists.
- Fall is time to start thinking about ski season, that in some regions start as early as October. New pair of designer ski shades like this Gucci 1653 is waiting for you.
- You’ve been working a summer job so hard earning extra money. Now is time to spend it. Nothing beats designer sunglasses by price/satisfaction ratio
Check new frames by typing Fall/Winter 2011 in Search to see all new models for Dior Fall Winter 2011, Gucci Fall Winter 2011, Boss Fall Winter 2011, Tiffany Fall Winter 2011, Bulgari Fall Winter 2011 and others.
September 27, 2011
Tiffany, an iconic American jewellery company, is continuing to put its mark in the eyewear fashion by introducing new glasses and sunglasses models to Fall Winter 2011 season.
By looking at the collection it is clear that company is targeting primarily ladies of either teen or old generations. Designs are elegant with added elements of jewellery such as charms, signature key or rhinestones. Almost every model has signature Tiffany blue color, often combined with black. Glasses are made to appeal to wealthy, jewellery lovers who like sparkle and highly decorated designs. Either way, Tiffany eyewear is a statement, an attention grabber and instant sign of beauty devotion by its wearer.
If you have a large selection of sunglasses and glasses, Tiffany’s Fall Winter 2011 Eyewear collection is one to choose from this season.
Tiffany Fall Winter 2011 Sunglasses
Tiffany Fall Winter 2011 Glasses
August 24, 2011
Gucci Fall/Winter 2011 Glasses are made to please people of all styles and career levels. You can call fall Gucci glasses classics or you can call them trendy. They are actually both …
This fall geeky style continues to develop, evolving in more shape variations and colors. After fashion movers of our time – celebrities and models have been wearing oversized glasses shapes for a few seasons, we see more people of more conservative taste putting similar glasses on.
Gucci fall sunglasses also introduce a new, so called butterfly shape. A bit cat eye inspired, but more so a hybrid of oversized and cat eye. These are new and if you consider yourself among fashion movers – get them and you won’t be disappointed. Butterfly sunglasses that agreeably look a bit over the top on the pictures, actually look very beautiful on many face shapes. If you have a round face, these Winter/Fall 2011 Gucci sunglasses will make it look visually longer. If your face is long, they will balance it out adding more angles to the overall silhouette. Enjoy!
July 14, 2011
Prada is one of the best keepers of original brand traditions. Ever since creation the idea of quality has been the major mover throughout an ever evolving fashion world. Prada does not bend under the temptations to reinvent fashion. Now, under the creative management of Miuccia Prada, company is producing models that are meant to last for decades. While some admire trendiness of progressive designers such as Marc Jacobs, Roberto Cavalli and futuristic Donatella Versace, Miuccia moves along her own brand style. And this is particularly admirable in the world of eyewear. When everyone is happy to try crazy designs, sale goes to one that makes face look better and more beautiful. Please check new Prada 2011 Glasses collection!
Something for Men
Something for Ladies
Prada 2011 Unisex Glasses
Prada 2011 Super Fashion
July 7, 2011
Many men find it challenging to chose a nice pair of sunglasses because they have a big head. Are you one of them? Don’t worry, everyone has their own problem and while it’s true many optical stores don’t offer wide selection of glasses for big heads necessarily it does not mean that people with average sized or small heads have large choices. Finding glasses is not like finding shoes. Nose bridge, cheek bones, ear positioning, face shape – all adds their own layer of complexity to finding right glasses. In this post we would like to offer tips to finding glasses for big heads. And offer some nice styles to chose from.
How big is big?
Ok, first let’s see what would be considered “big head”. If to look through majority of designer sunglasses offered for sale today, size over 142 mm in width would be big. In addition, lens over 64 mm and bridge 18 mm or more would qualify as big.
|Frame width 146mm +
||Lens width 64mm +
||Bridge width 18mm +
How to know your size?
Take a ruler, ideally plastic that can bend a bit and measure your head from one temple to another. Keep in mind that glasses normally extend a few cm on the side. If you have a pair of sunglasses that fit, it is easier to take measurements from it following the pictures above. If you are lucky you will find some measurements printed on the side of the temple of your glasses. Today, most of the glasses specify lens width, bridge width and temple length. Writing will be something like this: 63 x 17 136. First two numbers are lens and bridge width. The last number is temple length. Temple size is of less concern as it is usually made in proportion and if too large can stick out a bit – it’s normal. Just make sure you don’t assume that 136 is frame width, it’s not. Frame width needs to be calculated: 2 x Lens width + Bridge width. So, in our example: 63 x 2 + 17 = 143 mm.
Glasses styles for big head
Many styles will fit. You are lucky this year because trend is actually toward bigger sunglasses, so choices are huge. Some men like rectangular sunglasses, especially if they have a very round head. Square glasses will balance it out. All time classics aviators will also fit many face shapes and very big heads. They are already made very large by design and will cover the eye from all directions. Just keep in mind that aviator glasses were initially made for sport, so even now when there are many variations of the shape, aviators tend to look more casual than rectangular glasses. I personally really like shield shape on big head men. Shields wrap around the face in front adding some trendiness to the look. There are also shields with combination of aviator drop shape – good option for stylish men. This year you will find nice Dior Homme and Gucci sunglasses inspired by Carrera style – two lenses that blend on the bridge. This is a true military look. Check our suggestions.
Rectangular – Business Style
Aviator – Casual Style
Shields – Universal Style for All Occassions
Racing Inspired Style – Military and Tough
June 3, 2011
“We started with this idea of doing something fancy… but with the basis of sport.” – Miuccia Prada
Pradas are classic and always will be. Prada is known for its classic sport inspired style. Prada sunglasses are made to last and most importantly to emphasize what we call elegant luxury. While following the trends in 2011 Prada tries to stay within its own boundaries. You will not find anything super decorated with rhinestones, super oversized or extreme. This is inline with the rest of accessories collection – purses and shoes. A little bit of black, silver, and of course signature red. Plastic is a dominating material because it is comfortable.
Prada Sport 2011 collection made for especially active people and each model has added details to make sure glasses really fit for sport – rubber inserts on the temples to hold head, ergonomic shapes to avoid wind and soft nose pads to allow better grab in front.
Given Prada’s IPO plans and announced whooping 150% increase in sales over the last year, company is set to succeed and this is only possible due to meticulous work of Miuccia and her super talented team. Enjoy the collection:
Men in Business
Prada Sport 2011